CULTURAL ENTREPRENEURSHIP

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According to Culent (Laopodi, 2013)“Cultural Entrepreneurs are cultural change agents and resourceful visionaries who organize cultural, financial, social and human capital, to generate revenue from a cultural activity.  Their innovative solutions result in economically sustainable cultural enterprises that enhance livelihoods and create cultural value and wealth for both creative producers and consumers of cultural services and products.” And according to Lidia Varbanova (Laopodi, 2013), entrepreneurship in art and culture can also be defined by being a product of profitability, and has behaviours of risk-takers, innovators and exploiters of opportunities. Cultural entrepreneurship can also be innovative, strategic, visionary, and social activists.

According to Huffington Post (Eger, 2014), creative industries are becoming of the fastest growing economies and enterprises in the world. These industries include, fashion, architecture, music, film, performing arts, and more. In 2008, The Global Center for Cultural Entrepreneurs (Eger, 2014) believed that the importance of creative and cultural entrepreneurship lies in their drive for global change, where they create value in the economy and promote and enrich cultures and innovations in their communities and in the word.

I believe that we live in a time where opportunities are created by people, by ourselves, these people are called entrepreneurs. They are very much in control of their own careers. These are the people that are innovative and exploits opportunities to create their own revenue. We live in an age where tuition fees are the highest, and employment rate is one of the dimmest. Many students who graduate will need entrepreneurialism; they will need to create their own jobs, as jobs are very limited. Entrepreneurship is not always acceptable and embraced in some parts of the world, but it is fast becoming the new norm, according to Huffington Post (Herd, 2016). Many are afraid of revenue uncertainty and would rather get a stable monthly salary, rather than take risks and get out of their comfort zones.

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Categories: CTS

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